Our Strategic Pillars: The 4Ps

We are building a sustainable badminton ecosystem through:

1. Participation
Increase regular adult players to 4.2 million by 2032, including 6,600 disabled participants. Introduce badminton in 500+ schools and establish community hubs in all 16 regions.

2. Places
Ensure 80% of players have a club or league within a 30-minute drive. Launch a National Premier League, a schools league, and a veterans league.

3. People
Double licensed coaches to 640+ and technical officials to 432. Enforce “No License, No Coaching” from January 2026.

4. Performance
Rank in world top 50, remain top 3 in Africa, qualify 2 athletes for LA 2028 Olympics, and reach the Commonwealth Games podium by 2032.